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Be a part of the community reshaping real estate

50

US States + DC
and 4 Canadian Provinces

26,000 +

Licensed Real Estate Agents
Across the Company

$49B

Value of Homes Sold in
the Last 12 months (Q4/2024)

REAX

Publicly traded company
on Nasdaq since 2021

main

“Why Real? Because this brokerage aligns perfectly with my values and vision. Their innovative approach, cutting-edge technology, and supportive community make it the ideal place for me to grow and serve my clients better than ever.”

Mai Norman​

Speicher Group, Maryland

We believe that our long-term success is directly tied to the success of our agents

Whether you're an established owner or an independent agent, Real offers the winning model you need to succeed

You’ve built your business from the ground up—now it’s time to take it to the next level. Let us handle the heavy lifting! With Real, you gain access to a proprietary platform designed to optimize your efforts and accelerate your growth. Plus, you don’t have to sacrifice the brand you’ve worked so hard to establish. Our Private Label program allows you to maintain your brand’s identity while operating as a Real-powered brokerage behind the scenes*. Offload the administrative tasks and focus on what you do best with Real by your side.

Real is the perfect home for your team. When you join Real, your team can enjoy an 85/15 commission split and can keep 100% of their commission after capping—with no monthly fees. Alternatively, our ProTeams program lets you seamlessly transfer your existing agreements while unlocking additional financial benefits for your members, including a 5-tier revenue share plan and corporate equity awards for capping, attracting talent, and achieving Elite Agent status. Beyond these financial incentives, Real offers a proprietary platform designed to help you optimize your efforts and grow your business. At Real, we empower agents to thrive because we believe our success is intertwined with the ongoing success of our agents. Learn more here…

Going it alone can be challenging, which is why Real’s standard plan guarantees an 85/15 commission split, allowing you to keep 100% of your earnings after capping—with no monthly fees! But the benefits don’t end there. Real’s model provides multiple pathways to build wealth, including a 5-tier revenue share plan and corporate equity awards for capping, attracting talent, and achieving Elite Agent status. More than just financial incentives, Real fosters a collaborative culture where agents connect with thousands of passionate, success-driven peers, learning from each other and lifting one another up to achieve collective success.

Join the Team That's Redefining Real Estate
and Start Achieving Your Goals Today

Sign Up Now

Unlock your earning potential with Real’s platform of possibilities designed to benefit agents

MAXIMIZE YOUR EARNINGS

MAXIMIZE YOUR EARNINGS

Leverage Real’s agent-focused commission plan to build your financial future. 

DIFFERENT CAPS BASED ON YOUR BUSINESS MODEL
$12K USD / $15K CAD
$6K USD / $7.5K CAD
$4K USD / $5K CAD
MAXIMIZE THE VALUE OF YOUR INVESTMENT

MAXIMIZE THE VALUE OF YOUR INVESTMENT

5% → 10%
10% → 15%

Invest 5% of your commission (10% after capping) in Real stock and Real will reward you with a 10% bonus (15% after capping)!
Discover Agent-Centric Programs to Boost Your Income and Build Long-Term Wealth

Discover Agent-Centric Programs to Boost Your Income and Build Long-Term Wealth

CO-SPONSORED REVENUE SHARE

WILLABLE REVENUE SHARE

REAL RETIREMENT

Maximize your potential with Real’s programs designed for every stage of your journey

Private Label

Private Label

Allows eligible independent brokerages to join Real while maintaining their existing brands.*

ProTeams

ProTeams

Offers unmatched flexibility, letting teams customize their business model down to the agent level.

Real Luxury

Real Luxury

An exclusive community for luxury agents offering premier tools, support, and networking.

Expansion Teams

Expansion Teams

Empowers team leaders to focus on leading their teams and serving their clients anytime, anywhere.

Real Wallet

Real Wallet

All-in-one financial solution that empowers agents to control their finances and grow their wealth.

WealthPlan

WealthPlan

Track earnings goals with wealth-building opportunities like revenue sharing and stock incentives.

proprietary tools

Real empowers agents with the tools, resources, and training essential to their success

Everything Real Estate Under One Roof

Expedited Loans

Expedited Loans

Help your clients qualify for and obtain a mortgage in a few easy clicks.

Close with Confidence

Close with Confidence

Streamline and simplify your closing with our U.S. title company.

Escrow Services in CA

Escrow Services in CA

Streamline and simplify your closing with our U.S. title company.

Get your most common questions answered

At Real, we empower agents to take control of their financial journey by providing access to cutting-edge technology and exceptional support. As a non-franchise brokerage, our low overhead allows us to offer competitive commission splits, eliminating franchise fees and streamlining operations through innovative solutions. With Real, you can:

  • Maximize Your Earnings: Take advantage of our competitive commission plan to enhance your wealth.
  • Grow Your Investment: Invest in Real stock and receive generous bonuses as you hit key milestones.
  • Leave a Legacy: Build wealth for future generations through our 5-tier revenue share and referral programs.


Additionally, our proprietary AI-powered technology platform, 
reZEN, simplifies your workflow and boosts productivity. With reZEN, you have everything at your fingertips to manage your deals, documents, and due diligence. Its AI-driven real-time support provides insights, ranging from transaction payout breakdowns to generating custom creative assets for your listings. By leveraging your personal transaction data, reZEN ensures quick answers to questions about your deals, commissions, and equity programs, keeping you ahead of the competition.

Reach out to us at [email protected]. Our team is ready to guide you through the process or connect you with a growth leader who can share what it’s like to be an agent at Real. Ready to join?

Real offers ideal solutions for your team! Our ProTeams solution provides unmatched flexibility, allowing you to customize your business model down to the agent level. From splits to caps to fees, everything is configurable to fit your team’s unique needs and maximize performance. Contact [email protected] to learn more. Ready to join?

Yes! With Real’s Private Label program, eligible independent brokerages can continue to shine under their brand while operating as a Real-powered brokerage on the backend. You can offload administrative work and focus on what you do best. Solo agents and teams can also leverage Real’s high-end templates and brand guidelines for legally compliant co-branded marketing materials.

Yes! Real Academy offers hundreds of hours of live and on-demand training each week, led by industry experts. Whether you want to sharpen your business acumen or discover innovative marketing strategies, our trainers are dedicated to your success. Additionally, Real President Sharran Srivatsaa shares his decades of industry experience and extensive network to deliver invaluable insights, helping you reach new heights in your real estate career.

Absolutely! Real equips agents with customizable, MLS-integrated templates that enhance your production and elevate your brand. Quickly generate flyers, brochures, social media assets, and more to promote your latest listings. Plus, benefit from our Real Partners program, which offers exclusive discounts on industry-leading vendors, tools, and services to help you succeed.

Yes, your health and well-being are our top priorities. We offer agents and their families access to affordable healthcare benefits, ensuring you get the coverage you need without overspending. Agents throughout the US and Canada can access convenient medical, dental, vision, and specialty plans at significantly lower rates than public market options. Explore our exclusive benefits by visiting your country’s Real Agent Benefits website (US | CAN).

A cloud-based brokerage, like Real, operates entirely online, allowing us to provide agents with exceptional commission splits and advanced technology without monthly fees. By having a remote corporate staff and no physical office locations, we can allocate more resources to support our agents. While most of our agents work from home, some opt for coworking spaces or collaborate with nearby colleagues to share office space.